Cupid and Psyche Beauty + a Giveaway!

*This post was created in partnership with Cupid and Psyche Beauty. All opinions are 100% my own.

Finding a beauty brand that is equally effective and socially conscious is not always an easy task. Being a smart consumer is important and supporting brands that take pride in their product and their place on the planet it something that I both encourage and try to live by. When I was recently introduced to Cupid&Psyche just recently, I was most attracted to their gorgeous hues, of course. I like to take risks with lip color because what's the worst that can happen, you tried and it just didn't look that great. In addition to looking great, Cupid&Psyche cares about giving back to the world that we all love.

All of their products are bee friendly, cruelty free, vegan, plant based and hand poured. A percentage of all the profits from Cupid&Psyche are donated to saving bees and animal non-profits including the Pollinator Partnership, Elephant Nature Park, Humane Society International and David Sheldrick Wildlife Trust (a charity some of my blogger pals supported in the past)... the brand sounds like the kind of brand we can get behind right? But what about the product itself?

The lipsticks themselves are bee friendly (made with a beeswax free formula), are handmade in small batches, are vegan, cruelty free, all natural created with plant based oils and waxes with shea butter. They are super smooth when you apply and I would have to describe the texture as a silky lip balm. These lipsticks are definitely a buildable color, meaning that you can wear them somewhat sheer (depending on the shade) and then add more and more to get the desired boldness. The color pigment themselves are made from pure minerals, which is amazing to me, because the colors are genuinely amazing in person.

I was able to try four of the shades and I am so excited to let you know that Cupid&Psyche wants to share the same shades with you guys. The lipsticks are beautiful and as someone who likes to toss a lipstick in her purse now and then, these are great on the go shades, because they are buildable like I mentioned before. I am so pleased with these as an overall product that the winner of this giveaway is one lucky person who will get four shades sent to them: Brigid, Ione, Devi, and Artemis!

Head over to my instagram to enter the giveaway and be sure to check out Cupid&Psyche online, instagram and twitter!